Lego Kitchen
The ultimate ‘build it yourself’ worktop
To build your own:
Take one basic IKEA kitchen island
Over 20,000 pieces of Lego
One whole week of you life, or more if you normally struggle to decipher the IKEA flat-pack instructions to build the kitchen island.
Parisian designers Simon Pillard and Philippe Rosetti, created this functional yet fun one-of-a-kind centrepiece for their own kitchen, by covering an IKEA kitchen workstation entirely with Lego. Lego is an inspiration that never seems to age. The iconic building blocks are still enabling people to create anything they like after all these years. But this example definitely shows our age. Well, when have you ever seen a six year old design a kitchen out of Lego? What happened to building the best space rocket ever?
Farah’s 90th Birthday
Confessions of a door whore (the women who greets you upon your arrival at the party with a friendly but firm demeanour). Last Wednesday night we braved sub zero temperatures in London and celebrated Farah’s 90th Birthday at the Soho Sanctum Hotel.
The venue itself (owned by Iron Maiden’s manager) set the agenda for the evening to be led by the music and Farah didn’t disappoint as soul singer Dayley performed and Schizodelic Sound (minus one as he was stuck in the snow) DJ’d.
As we, the exposure fashion girls, braved the blizzard outside armed with nothing but our clipboards for shelter and the occasional cup of tea for warmth, an impressive number of peeps from the style and music scene drank their weight in wine, beer and washed it back with true Brit favourites, sausage & mash or fish & chips.
The celebs started to rock up around 9pm with the arrival of ‘OLLY MURS’. We ushered him inside, away from the flashing lights of the paparazzi, while biting our tongues as we fought back the urge to put on the voice of smooth talking Peter Dickson (the X Factor voice over man) and shout ‘OLLY MURRRRSSSS’.
Guests danced and drank the night away until the clock struck midnight and it was time to grab a goodie bag and jump into the back of a cosy black cab. For those who left towards the end of the evening, apologies, possibly your lovely Farah socks were missing from your goodie bag? Us girls on the door had to borrow a few pairs.
Graduate Exposure
New year. New talent. The Exposure Gallery is now open. Graduate Exposure brings together the works of seven diverse and innovative new graduates, showcasing the dynamic talents of these young artists.
Exploring exciting works from Daniel Crews-Chubb, Michael Hall, Rebecca Johnston, Victoria Scott, Lucy Farley, David Price and Eleanor Ross.
Exhibition:
Friday 8th – Friday 29th January 2010
Gallery Opening Times:
Monday – Friday 10:00 – 18:00
Entry: Free
All sales, further information, press enquires and interview requests please contact:
Chloé Nelkin
T: 020 7907 7200
E: chloe.nelkin@exposure.net
Hannah Leiser
T: 020 7907 7130
E: hannah.leiser@exposure.net
Snow days are not always as fun as you think.
It’s day two in the temporary Exposure Berkshire office currently set up in my living room and it’s still very snowy outside. You would think a snow day or two would be fun, I’m not saying they don’t have their perks but I can tell you they’re not all about sitting by a log fire, drinking a warming mug of hot chocolate after building the biggest snowman, snow woman, their two snowkids and a snowdog in the back garden.
Perk 1 Being at home, the tea round is small. The down side is you always have to make it yourself and be the one to go out in the snow to get the milk from the shop.
Perk 2 Snow day means snowman building, impromptu snowball fights with passing strangers and sledging down the biggest hill you can find. The downside is the London office is keeping me too busy to bunk off. I’m having to make do with watching the kids in the park at the back of my house having all the fun…Yesterday there was a dad dragging his son around the park on a sledge attached to the back of the small motor bike he was riding, now that’s extreme sledging/parenting.
Perk 3 Not having to deal with train cancellations or delays. The downside – there isn’t any!!
Music fans find fame one frame at a time.
What better way to interact with your fans than to get them to star in your music video?
The new music video for “More is Less” by C-Mon & Kypski, from the Netherlands, is being innovatively produced by crowd-sourcing content created by their fans so they can upload their one frame of fame. Using a stop frame technique, fans are invited to mimic a pose that is featured on the website and capture it on a webcam. Each fan’
s frame is then edited together to create the montage video. With the user-generated content being updated every hour and nearly 4,000 fans already enjoying their one frame of fame this is definitely a digital success.
Centre for Sustainable Fashion
Exposure digital have been appointed by the Centre for Sustainable Fashion. 2009’s Shared Talent India was an initiative that encouraged the collaboration of likeminded designers to share their ideas about fashion, challenge their motivations as designers and question how they create collections.
Equipped with research carried out by the Centre for Sustainable Fashion, their collaborative concepts were realised with beautiful results. Exposure Digital are currently designing a website to help UK based fashion businesses develop productive relationships with Indian suppliers and successfully source sustainable textiles.
Revolutionary road
MIT researchers haven’t reinvented the wheel, but they have managed to give your bike a brain.
The Copenhagen wheel transforms your bike into a smart electrical hybrid that stores the energy produced when the cyclist brakes, so it can be re-used to help power the bike uphill or through traffic. The wheel is controlled using a smart phone. The cyclist can store their ride profiles and gain real-time feedback of their effort and fitness levels to help reach their exercise goals. It also connects the cyclist with information of road conditions, traffic congestion and pollution levels to help plan and enhance their riding experience. All data can be shared with friends and the city, which will help improve cycling and environmental conditions for everyone. The Copenhagen wheel definitely has the power to revolutionise the way we cycle.
The true meaning of XMAS
In this time of sober reflection, perhaps we can discover what XMAS really stands for.
Everybody is a consumer. You can’t avoid it. Everyone needs to buy stuff.
When you do your choice defines you as something as opposed to something else. Most of the time marketers and advertisers use the terms “consumers” and “people” interchangeably with no discernible difference in meaning, as though consumption defines us as much as our humanity. Maybe it does. Maybe the best label for this period of our history is the “Age of Consumption” or even better “The Age of Shopping”.
More often than not we just buy whether or not we need or use it. Much of our “consuming” is actually nothing more than buying things for others that we barely imagine will be consumed – it’s just shopping. The best example is, of course, this enormous spike in spending and consuming that occurs during the huge festival of retail activity in the West known as “XMAS”.
“XMAS” is an acronym with an uncertain etymology. Some linguists suggest that the word stands for ‘Xtraordinary Mass Acquisition Season’. Judging by the behaviour that occurs during this winter festival, a Bacchanalian and gluttonous orgy of product purchases that are explicitly not needed or consumed, then this seems a fairly credible explanation.
Somewhere, surely, there is a landfill overflowing with reindeer jumpers and chunky – knit socks and compilation music CDs (“because I know you girls love music!”) and cheap perfume, a veritable topographical feature entirely created by our seasonal inability to resist buying vast quantities of stuff, safe in the knowledge that very little of it will ever be put to any use at all.





































